Virtual Musings

Meet Maggie - our hard working (sic) kelpie, starring in our website https://escotts.com.au She actually spends more time keeping me company; in my

What is an algorithm? algorithm alɡərɪð(ə)m/ noun a process or set of rules to be followed in calculations or other problem-solving operations,

What is a landing page? I mentioned yesterday that the second step in a funnel is often either a website or a landing page.  So what is a landing

What is a funnel? You have most likely heard of marketing funnels by now, but do you understand what they are and how they

The final step in my six step marketing strategy for small business is the largest and most effective: Marketing. This is a proven Facebook ads

Step five in six step marketing strategy for small business success is having a website. Though not just any old website. So many people have said to

Step number four in my six step marketing strategy for small business success is having an online presence. There is more to having an online

Step 3 in my six step marketing strategy for small business - customer relations Build it and they will come I don't know if you remember the Kevin

Step 2 in my six step marketing strategy for small business is identity. Who am I?  What do I represent?  What does that look like? Clarity in your